For Non-Tech Founders – How to build your first tech product?

Leave a Comment / Toolkit / By

I do not code yet I have shipped 10+ products in the past 1.5-2 years. I know that taking the first step to building a tech product when you’re not technically skilled can be daunting. Let me help you go through this with a process that has worked well for me.

  1. Ideas are worth a dime
    • First things first, understand that your idea is worthless unless executed. So dont think that someone will build it out for you just because you have an amazing idea.
  2. Do you homework
    • Crystallise your idea and do all the homework required for your idea.
      • What do you want to build?
      • Whom do you want to build it for? Who are your users?
      • Why do you want to build it?
      • How big is the market and how much of it are you targeting?
      • What do you want to achieve out of this?
      • Will you generate revenue? If so, how much?
      • Are there competitors? How will you differentiate?
  3. Define your MVP and figure out the best possible tech Stack
    • Define your minimum viable product
      • Define the core functionality
      • Define important features
      • Should it be webapp or a mobile app or both and why
      • What is the best possible tech stack for your product? Research and Ask – People do help.
  4. Design your Prototype
    • Now that you know what to build – Design your MVP’s screens on paper or on figma. if you dont know figma, use any other tool that you are comfortable with. Hire a designer and get UI/UX done. Ensure you do not go overboard with features – keep the MVP very lite.
  5. Marketing Plan and GTM
    • Prepare a marketing strategy and a GTM strategy.
  6. Organise everything and get your Pitch ready
    • Now that you have your thesis ready, you can either build your product if you can or pitch your idea (with the ammunition) to a a relevant developer and build it alongside them.
    • This approach allows you to dive deeper into the idea and create a solid plan around it. With this, finding collaborators will become very easy as compared to simply pitching your idea without any groundwork to anyone – You are just another person with an idea for them 🙂
    • In my case, I learned a fair bit of figma and no-code but I am dependent on my co-builders to ship a product. Yet, I know the tech in and out – the design, the flows, the stack and everything else.

Leave a Reply