What is Product Hunt?
Product Hunt is like a huge online market where people discover new apps, websites, gadgets, and tech stuff. It’s a community where folks launch cool things they build.
You should launch on Product Hunt because it’s like showing off your stuff to a crowd of tech enthusiasts. If they like it, they’ll spread the word, giving your product a big boost. It’s like getting free publicity from a bunch of people who love trying out new things. PH has one of the highest quality traffic and guarantees you >5000 visits if you come in top
Why should you launch on Product Hunt?
Launching on Product Hunt can be super beneficial for you. Here are some big advantages:
- Backlink: You get a high quality link back to your website, which can improve your site’s visibility on search engines.
- Visitors: Tons of people visit Product Hunt every day, so your product gets eyeballs from a big audience. A successfull PH launch can get you can anywhere between 1000-3000 visitors.
- Chances of Getting Picked: Blogs and influencers often scout Product Hunt for cool stuff to write about or share, so you might catch their attention.
- Newsletters: Product Hunt has newsletters that highlight cool new finds, so your product could end up in front of even more people.
- High-Quality Traffic: People on Product Hunt are often tech-savvy and interested in trying new things, so they’re more likely to engage with your product.
- Feedback from Experts: You can get valuable feedback from experts and early adopters, helping you improve your product.
Product Hunt Launch Guide
So you are finally set to launch your product on PH soon. Here are a few tips to follow to make the most out of your Product Hunt Launch
- Selecting the day – On PH Tuesdays and Thursdays have very high traffic and a lot of bigger companies launch on these days. So if you are optimizing for traffic then these are the days to Launch. Monday, Wednesday, and Friday also get good traffic but are a bit less competitive than Tuesday and Friday and if you want to Optimize for rank, it’s a bit easy to get the first position on Saturday and Sunday with some effort.
- Analyzing scheduled launches – Before finalizing the date, make sure to check upcoming product launches on the upcoming page and twitter. Make sure to avoid days where big companies or tools with heavy resources or a very close competitor are launching. The goal for us is to get as much traffic as possible.
- Assets and Listing – Make sure to add good and clear assets which makes it easier for the potential user what out app does. Use a gif for the main icon to make the listing more catchy. Schdule your launch for the 12:01 PST time before hand so the PH team gets enough time to verify the product and the product gets featured as soon as the launch day starts.
- Upcoming page – You can make an upcoming page on Product Hunt to let people subscribe and get notified on the day of Launch, this helps to attract upvotes from lot of users who are already active on PH.
- Discount – Offer a special discount with a validity on the PH Launch day. This makes the potential users take action quickly and signup for you product.
- Reachouts – So you are just few days away from your launch, what now? A good strategy is to start reaching out to people who follow you asking for the support on the Launch day. Also, Scrape profiles of people who launched recently on PH, support their launches and ask them to support back on your launch. Ask your friends to make profiles on PH and be active for few days so that they can support you on Launch day.
- Launch day – As soon as the day starts, push out a launch post on the social media platforms, communities, groups and friends Start messaging people who follow you with the link to support (upvote and comment). Be active on product hunt and comment on all the comments as soon as possible. Keep sharing the progress updates on your social profiles to keep your followers in the loop.
- Tracking – Use Hunted to track the upvotes of all the competitors and take desired action. push launch post in communities one by one so that you do not exhaust all your potential upvotes at once. Do not ask any new user to make a profile and upvote, PH penalizes bots and might block upvotes from new accounts.
- Post Launch – Write a post in all the social expressing gratitude for the support with the results of the Launch. And keep in mind that is not the end but the start of building and iterating over product.